I’m not sure how many publications I have come across where the authors make an attempt to make readers believe that their article is a reference to be reckoned with simply because their titles lead us to believe a thorough research has been made and the conclusions presented in the article are a reliable source of knowledge.
One particular and notable theme is when article titles include the magic words “the world’s..” folowed by whatever it is they are trying to make us believe, based on some mickey mouse research they have carried out.
Continue reading “The world’s best, biggest, most, highest, safest, la di da”
